Although novices in the salon business at the time, Katie Reichart and her mother, Donna Wyss, reasoned that their creativity and entrepreneurial spirit would serve them well when opening Wild Spirit Salon in October.
“Everything is going well,” Reichart said. “The biggest challenge for any small business is getting its name out.”
“The best part about being in business with my mom is that I get to spend a lot of time with her.”
Reichart’s mom came up with the name for the business, having seen the wording on a hat when she was traveling. “We agreed it was a good name because we both have wild spirits.”
The salon is located at 3961 S. Meridian St., next to Boyden’s Bakery. Not only does Reichart enjoy the bakery’s good doughnuts, she also likes the added traffic in front of the shop. “That exposure can only help our business.”
The salon uses Monat (short for modern and natural) products, which are naturally based and clinically proven to grow hair longer, stronger and shinier, and even help restore it when thinning.
“It’s amazing what Monat products can do for your hair,” Reichart said. “I was experiencing some hair loss before I started using Monat. Now my hair is the healthiest it has ever been. It’s thicker than ever, and it’s growing two times as fast.
“I am so proud that we use and sell these products because they are truly amazing. And our clients feel the same way.
“We are building a good customer base, and we already have some regulars. Our stylists are popular and often booked solid. We are hiring and accepting resumes for stylists and barbers.” Resumes can be emailed to firstname.lastname@example.org.
The shop is open 10 a.m.- 8 p.m. Tuesdays through Saturdays. Appointments are necessary and can be arranged by visiting www.wildspiritsalon.com.
Reichart is a certified microblader. Microblading is perfect for those who want to fully reconstruct, define, cover gaps or fill in overplucked brows with a superficial tattoo that only lasts for about two years.
“I have microbladed my eyebrows and I love it. It saves so much time. I wake up in the morning and I am ready to go,” said Reichart, who will begin to offer the service as soon as the Board of Health gives them the OK. “We are going through the approval process; I’m guessing that we will be good to go in several weeks.’
“We are excited to share our space, products and services with everyone.”
The salon hosts monthly open houses, and the one from 6-8 p.m. Wednesday, May 23, will showcase the microblading process while featuring special pricing on it and other products and services.
“We are happy to have our business on the Southside and look forward to growing with the neighborhood,” Reichart said.